Betting company Lotto Foundation contributed three million shillings to Safaricom ahead of Sports Personality of the Year (SOYA) next week as public voting ends tonight.
Soya has attracted various companies and on Thursday morning, Lotto dropped millions with just 24 hours after national Social Security Fund (NSSF), Kenya Tourism Board (KTB) and Velvet Ventures had offered kshs three million on Wednesday.
Thursday event saw other cooperates National Hospital Insurance
Fund (NHIF) sponsoring Soya Kshs 1 million same with Communication Authority of Kenya (CA).
The event that was graced by the SOYA patron and Founder Dr. Paul Tergat said it was great idea for many cooperates coming on board to sponsor the event on a good course.
“It is a brilliant idea to sponsor such noble event by sponsors the great event that rewards and recognizes the best sports personality in the country,” said Tergat, the former marathon world record holder.
He added: “We decided to increase the prize money for our various categories as a way of motivating our world conquering sportsmen and women towards greatness also making the awards that have become a national annual fixture a truly memorable and rewarding event.”