Online betting firm Betika has renewed its sponsorship deal with 2009 Kenya Premier League (KPL) champions Sofapaka for two seasons.
Under the “Betika na community” initiative, the signed a new deal worth Ksh77 million which translates to Sh38.5 million per season.
The deal is a 10 percent increase from the previous deal.
“Betika vowed to continuously support players all over the country especially those from informal settlements and since we have had a great relationship with Sofapaka and seen the impact the team has had on the youth, it is only right that we continue supporting them wherever possible,” said Betika’s head of business John Mbatia.
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